8 Key Competitive Battlefields in Cloud Computing in 2010

8 Key Competitive Battlefields in Cloud Computing in 2010
1. Collaboration Wars: Collaboration is the ‘killer app’ in the Software-as-a-Service (SaaS) segment of the cloud computing market. The rapid adoption of Google (GOOG) Apps has demonstrated the latent demand for these web-based solutions. Now, IBM (IBM) is promoting the enterprise-class qualities of its LotusLive offering to win a share of the market. Cisco Systems (CSCO) is also intensifying its efforts to promote its collaboration solutions built around WebEx and Telepresence. I also think Microsoft (MSFT) will accept a greater level of cannibalization of its Office products to win a bigger share of the collaboration market with OfficeLive.
2. Business-Oriented Social Networks: These are closely linked to collaboration and have gained a tremendous amount of attention because of the explosive growth of Facebook and Twitter. Although many corporate executives are still uncertain about how to harness social networks, Salesforce.com’s (CRM) introduction of Chatter at Dreamforce clearly shows that offering an enterprise-class solution can create a competitive advantage.
http://seekingalpha.com/article/180730-8-key-competitive-battlefields-in-cloud-computing-in-2010
As the new year and decade get underway, here are a few of the areas of the cloud computing market which I think will be important competitive battlefields for established and emerging players:

1. Collaboration Wars: Collaboration is the ‘killer app’ in the Software-as-a-Service (SaaS) segment of the cloud computing market. The rapid adoption of Google (GOOG) Apps has demonstrated the latent demand for these web-based solutions. Now, IBM (IBM) is promoting the enterprise-class qualities of its LotusLive offering to win a share of the market. Cisco Systems (CSCO) is also intensifying its efforts to promote its collaboration solutions built around WebEx and Telepresence. I also think Microsoft (MSFT) will accept a greater level of cannibalization of its Office products to win a bigger share of the collaboration market with OfficeLive.

2. Business-Oriented Social Networks: These are closely linked to collaboration and have gained a tremendous amount of attention because of the explosive growth of Facebook and Twitter. Although many corporate executives are still uncertain about how to harness social networks, Salesforce.com’s (CRM) introduction of Chatter at Dreamforce clearly shows that offering an enterprise-class solution can create a competitive advantage.

http://seekingalpha.com/article/180730-8-key-competitive-battlefields-in-cloud-computing-in-2010

As the new year and decade get underway, here are a few of the areas of the cloud computing market which I think will be important competitive battlefields for established and emerging players:

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