Marketo, a provider of revenue-focused marketing automation and best practices, has inked a deal with on-demand integration provider, Boomi.
This deal will allow Marketo (News – Alert) clients to leverage complementary business systems to run more effective lead management programs. This agreement will be especially welcomed by large and midsized enterprises that now have the opportunity to quickly and easily connect Marketo solutions to enterprise resource planning (ERP), sales force automation and financial systems from popular vendors, as well as custom applications and customer databases.
http://callcenterinfo.tmcnet.com/Analysis/articles/63795-marketo-boomi-team-boosting-app-integration-capabilities-enterprise.htm
arketo is also now in a position to enable clients to maximize their investments in core business systems, regardless of whether these are SaaS (News – Alert) or on-premise applications.
Marketo, a provider of revenue-focused marketing automation and best practices, has inked a deal with on-demand integration provider, Boomi.
This deal will allow Marketo (News – Alert) clients to leverage complementary business systems to run more effective lead management programs. This agreement will be especially welcomed by large and midsized enterprises that now have the opportunity to quickly and easily connect Marketo solutions to enterprise resource planning (ERP), sales force automation and financial systems from popular vendors, as well as custom applications and customer databases.
Marketo is also now in a position to enable clients to maximize their investments in core business systems, regardless of whether these are SaaS (News – Alert) or on-premise applications.